The Story behind Love to Read

In 2007, Ulrike Kerber attended a course at the Philadelphia Institute for the Achievement of Human Potential. After conducting brain research and early childhood development studies for the past 50 years, they discovered that a high level of stimulation is the key to developing a baby’s mental and physical abilities. One of the IAHP’s main ideas is "to provide unlimited opportunities for growth." For example, they teach babies to read at the age of three months.

When Ulrike saw babies read at the Institute, she wondered why they need to learn this at such an early stage. Although she liked the general idea of stimulation, she found that the methods at the Institute were too strict, time-consuming, and ambitious: The program is designed just for parents who can spend the entire day with their children, which is basically a homeschooling approach.

So she took the ideas that she learned there and adapted them for herself and her own children. She showed her daughter PowerPoint presentations with musical flashcards at age two. As a result, Cosima quickly enjoyed differentiating between Bach and Beethoven, Beatles and Bob Dylan, etc.

Ulrike Kerber combined this background in child development with her extensive professional skills to create the educational, entertaining, and unique Love to Read products. The series includes DVDs, digital downloads, memory games, puzzles, alphabet games, coloring pages, stop-motion kits, and many more exciting products.

Ulrike Kerber is also available to speak to groups about these children’s products, design, animation, and media trends. Email her at http://www.lovetoread.com/contact/love-to-read.